Experience strategy
I connect user needs, business goals, and technical reality into a strategy that everyone can understand and rely on.

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Go to the Work page for brendankelly:
Go to the About page for brendankelly:
Read Brendan’s Cisco Case Study:
Read Brendan’s ExxonMobil Case Study:
Read Brendan’s Panasonic Case Study:
Read Brendan’s Verizon Case Study:
Read Brendan’s RWJF Case Study:
UX
Product
Strategy
Unbridled genius
I bring energy and passion to my work that gets people excited to make products that are useful, equitable, and create impact.
I’m impressed - Show me more


What I’m good at
I connect user needs, business goals, and technical reality into a strategy that everyone can understand and rely on.
I audit, structure, and design the experiences that generate conversions, retention, and trust.
I build the working sessions, frameworks, and shared language that turn circular debates into clear direction.
I run usability studies and concept tests that turn assumptions into evidence. Teams move faster and earn stakeholder buy-in with confidence.
I drive adoption and implement AI tools into the design process to gain time and headspace for the problems that actually require human judgment.
I orchestrate the design systems, pattern libraries, and contribution models that ship products that stand the test of time.
See how I put these capabilities to work across complex products, platforms, and organizations.
explore case studies













Kind words from clients and collaborators
Overwhelmingly year after year, I always hear praise that Brendan is brilliant, that he works well with others, that he brings energy and positivity to meetings and client presentations, and that he makes projects work smarter not harder. Team members all agree that having him in a meeting really does improve the work.
- VP, Experience Planning
Brendan does a great job of walking clients through wires and explaining the reasoning of our recommendation. He assures them that our recommendation is the most optimal to achieve their goals. This helps build the trust of the client with the agency.
- EVP, Managing Director
Brendan has a been a great leader on the UX front, often going beyond the request to deliver higher-quality thoughts on the projects he's involved with. He understands usability at an intrinsic level and is always able to convey those insights effectively to internal teams and clients alike.
- Senior Content Strategist
Brendan goes above and beyond to really dig into any problem he is asked to solve and always comes back with a very insightful product. He is very articulate, passionate, and knowledgeable and that shines through when he is presenting or meeting with clients. All of our clients that have interacted with Brendan love his work and value his insight and feedback.
- VP, Director of Product Management
Connect with Brendan
Learn more about Brendan
Visit more pages:
Go to the Work page for brendankelly:
Go to the About page for brendankelly:
Read Brendan’s Cisco Case Study:
Read Brendan’s ExxonMobil Case Study:
Read Brendan’s Panasonic Case Study:
Read Brendan’s Verizon Case Study:
Read Brendan’s RWJF Case Study:

Let’s Connect
UX
Product
Strategy
Unbridled genius
I bring energy and passion to my work that gets people excited to make products that are useful, equitable, and create impact.
I’m impressed - Show me more


What I’m good at

Experience strategy
I connect user needs, business goals, and technical reality into a strategy that everyone can understand and rely on.

End-to-end design
I audit, structure, and design the experiences that generate conversions, retention, and trust.

Cross-functional alignment
I build the working sessions, frameworks, and shared language that turn circular debates into clear direction.

Research & testing
I run usability studies and concept tests that turn assumptions into evidence. Teams move faster and earn stakeholder buy-in with confidence.

AI-Native
I drive adoption and implement AI tools into the design process to gain time and headspace for the problems that actually require human judgment.

Systems thinking
I orchestrate the design systems, pattern libraries, and contribution models that ship products that stand the test of time.
See how I put these capabilities to work across complex products, platforms, and organizations.
explore case studies













Kind words from clients and collaborators
Overwhelmingly year after year, I always hear praise that Brendan is brilliant, that he works well with others, that he brings energy and positivity to meetings and client presentations, and that he makes projects work smarter not harder. Team members all agree that having him in a meeting really does improve the work.
- VP, Experience Planning
Brendan does a great job of walking clients through wires and explaining the reasoning of our recommendation. He assures them that our recommendation is the most optimal to achieve their goals. This helps build the trust of the client with the agency.
- EVP, Managing Director
Brendan has a been a great leader on the UX front, often going beyond the request to deliver higher-quality thoughts on the projects he's involved with. He understands usability at an intrinsic level and is always able to convey those insights effectively to internal teams and clients alike.
- Senior Content Strategist
Brendan goes above and beyond to really dig into any problem he is asked to solve and always comes back with a very insightful product. He is very articulate, passionate, and knowledgeable and that shines through when he is presenting or meeting with clients. All of our clients that have interacted with Brendan love his work and value his insight and feedback.
- VP, Director of Product Management
Connect with Brendan
Learn more about Brendan
Visit more pages:
Go to the Work page for brendankelly:
Go to the About page for brendankelly:
Read Brendan’s Cisco Case Study:
Read Brendan’s ExxonMobil Case Study:
Read Brendan’s Panasonic Case Study:
Read Brendan’s Verizon Case Study:
Read Brendan’s RWJF Case Study:

Let’s Connect
UX
Product
Strategy
Unbridled genius
I bring energy and passion to my work that gets people excited to make products that are useful, equitable, and create impact.
I’m impressed - Show me more



I connect user needs, business goals, and technical reality into a strategy that everyone can understand and rely on.

I audit, structure, and design experiences that generate conversions, retention, and trust.


I build the working sessions, frameworks, and shared language that turn churn into clear direction.

I run usability studies and concept tests that turn assumptions into evidence. Teams move faster and earn stakeholder buy-in with confidence.

I drive adoption and implement AI tools into the design process to gain time and headspace for the problems that actually require human judgment.

I orchestrate the design systems, pattern libraries, and contribution models that ship products that stand the test of time.
See how I put these capabilities to work across complex products, platforms, and organizations.
explore case studies













Kind words from clients and collaborators
Overwhelmingly year after year, I always hear praise that Brendan is brilliant, that he works well with others, that he brings energy and positivity to meetings and client presentations, and that he makes projects work smarter not harder. Team members all agree that having him in a meeting really does improve the work.
- VP, Experience Planning
Brendan does a great job of walking clients through UX strategies and explaining the reasoning of our recommendation. He assures them that our recommendation is the most optimal to achieve their goals. This helps build the trust of the client with the agency.
- EVP, Managing Director
Brendan has a been a great leader on the UX front, often going beyond the request to deliver higher-quality thoughts on the projects he's involved with. He understands usability at an intrinsic level and is always able to convey those insights effectively to internal teams and clients alike.
- Senior Content Strategist
Brendan goes above and beyond to really dig into any problem he is asked to solve and always comes back with a very insightful product. He is very articulate, passionate, and knowledgeable and that shines through when he is presenting or meeting with clients. All of our clients that have interacted with Brendan love his work and value his insight and feedback.
- VP, Director of Product Management
Connect with Brendan
Learn more about Brendan